$1,880 in Ads Turned Into $75k in Closed Deals

The goal

Nicholas runs a local service business and wanted one thing from social media: more booked jobs. Likes and views were nice, but he needed real leads coming in from Facebook and Instagram that turned into paying customers.

What we did

We put him on our Full Service package. That meant producing his video ads and running the campaigns:

We planned the angles and wrote every script for his approval, filmed everything at his business in a single shoot, and edited the footage into vertical and square ads with captions. Then we set up Facebook and Instagram lead campaigns, handled the audience targeting and managed the budget week to week.

The results

Over six weeks, $1,880 in ad spend brought in 121 leads at about $15.61 each, and those leads turned into $75k in closed deals. That's roughly $40 in closed business for every $1 spent on ads.

The screenshot below is from his account, along with the texts he sent us when the numbers came in.

Why it worked

Lead ads only work as well as the creative in them. Professional, scripted video that speaks directly to the customer's problem stops the scroll, builds trust before the first call, and gives the campaign enough fresh ads to keep costs down. Results like these depend on the business, offer and market, but the formula is the same one we use for every client.

See more client results