Childcare Video Tour for Brookside in Allentown

The client

Brookside Children's Early Education Center is a childcare center on North Brookside Road in Allentown. Choosing childcare is one of the biggest decisions a parent makes, and most parents want to see a center, and the people running it, before they trust it with their child.

What we made

We filmed a guided tour: the owner welcoming families at the front gate, the playground and play equipment outside, the infant room, the classrooms and art walls, with the center's director explaining what makes Brookside different. Captions run throughout so parents can follow along anywhere.

Why it works

For a decision this personal, longer can be better. A two-minute walkthrough answers the questions parents would ask on a tour, and seeing friendly, real staff does more for trust than any amount of text on a website.